Born and bred in the world’s most competitive market, we know what it takes to cut through the clutter, engage audiences and generate leads. Our team of thinkers and creators make it their business to get to know you, where you came from, and where you want to go. Our mission is to build a sound foundation for your business to flourish not just today, but for generations to come.
90 years later and General Sportwear Co., is still a leader in the manufacturing of private jean brands. They attribute their success to a continued strong focus and commitment to price, quality, delivery, and service.
Brought on by their newly appointed CMO, [L]earned Media was charged with instilling freshness and energy into the brand, all the while keeping true to their roots.
From logo to letterhead, business cards to brochures, we helped to freshen up this 90-year-old business and make their cutting edge quality and service come to life in a new and exciting brand.